Web Metrics Lowdown - Thur May 10, 2007

Sitemeter Relaunch

Sitemeter, which offers a nice basic website statistics tracking service, relaunched this week with a new look and new features. It’s commonly used by bloggers to give visitors a look at basic visit information (though metrics can be password-protected).

The new version of the service supposedly gives demographic information, though I can’t see how short of surveys. It’s not hard to convert visitors’ IP addresses to a country, but certainly not into gender, age, education, and household income.

Google Analytics Relaunch

Google has systematically been converting the users of each of their purchased applications over to new versions, each requiring the use of GMail email addresses. The latest rollover is for Google Analytics, which also apparently received a nice new interface.

I’ve been using Google Analytics since pretty much the first month that they took over and started taking beta signups. For a long time, though, I stopped using when the old Performancing Metrics was available. Recently, I’ve started using Analytics again, though I haven’t seen the new features and look, despite using a GMail account.

PMetrics Up and Running

Performancing, under new management from SplashPress Media, has brought back a metrics package for bloggers. Dubbed pMetrics (affil link), it’s not the same one as previously, though the code for that may yet be released under an open source agreement.

The new PMetrics is actually a rebrand of GetClicky and, believe it or not, has a lot of great metrics useful to bloggers than Google Analytics does not. I find the per-visitor granularity very helpful, and a lot of the features that the old Performancing Metrics had is slowly being integrated in. What it doesn’t have is a graphical breakdown of a particular day’s visits, which is what I really like about Sitemeter. (Google has it, but it’s more complicated to access because of the giant menu.)

So, yeah, I use all three of these packages, depending on what metrics I want to see and how quickly.

2 Responses to “Web Metrics Lowdown - Thur May 10, 2007”

  1. By the way, you can check Google Analytics on your mobile. Also, Rand at SEOmoz has a synopsis of Stone Temple Consulting’s May 2007 Analytics Shootout report.

  2. nice articles..
    by www.artgurus.blog.co.in

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